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Alpenstüble Logo Design
Project infos
Challenge
With the change of generations in the family business, the hotel's logo - previously the family coat of arms - was to be redesigned to meet all the requirements of a modern brand.
Solution
Character-giving elements from the original coat of arms were reduced to the essentials, decorative elements were largely removed and radically reinterpreted together with the lettering. Alpine charm meets modern lifestyle!
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