
Graphic design is the visual language of your brand. It's how you communicate with your audience, convey your values, and differentiate yourself from competitors. In a world where first impressions happen in seconds, exceptional graphic design isn't optional—it's essential.
Professional graphic design goes far beyond making things look pretty. It's about solving communication problems, creating visual hierarchies, and guiding your audience's attention exactly where you need it. When done right, graphic design becomes a strategic business tool that:
- Communicates complex information clearly – Transform data and concepts into visual formats that are easy to understand and remember
- Builds brand recognition – Consistent visual design across all touchpoints creates a cohesive brand experience that builds trust
- Drives engagement and conversions – Well-designed materials capture attention, keep people interested, and guide them toward action
- Sets you apart from competitors – Unique, high-quality design differentiates your brand in crowded markets
- Creates professional credibility – Polished design signals quality, attention to detail, and professionalism
- Works across all media – From print to digital, cohesive design ensures your brand looks exceptional everywhere
With nearly two decades of experience across diverse industries, I combine strategic thinking with creative excellence to deliver graphic design that doesn't just look good—it works hard for your business.
Print Design
Print Design
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Print Design
Create tangible brand experiences with print materials that command attention and leave lasting impressions. From business cards to large-format campaigns, every piece is crafted with meticulous attention to detail.
- Business stationery (business cards, letterheads, envelopes)
- Marketing collateral (brochures, flyers, posters, folders)
- Packaging design and product labels
- Large-format design (banners, exhibition displays, signage)
- Print-ready file preparation and production support
- Color management and print optimization
Editorial Design
Editorial Design
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Editorial Design
Bring publications to life with editorial design that enhances readability and creates engaging visual narratives. From magazines to annual reports, I craft layouts that guide readers through your content with purpose and style.
- Magazine and journal design
- Book layout and cover design
- Annual reports and corporate publications
- Catalogs and lookbooks
- Multi-page document systems
- Grid-based layout systems
Typography
Typography
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Typography
The foundation of exceptional graphic design lies in masterful typography. I create sophisticated typographic systems that enhance readability, establish visual hierarchy, and bring your brand's voice to life through the art of type.
- Custom typography and lettering
- Font selection and pairing strategies
- Typographic hierarchy and systems
- Advanced layout and composition
- Type treatment for logos and headlines
- Typography guidelines and documentation
Infographic Design & Data Visualization
Infographic Design & Data Visualization
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Infographic Design & Data Visualization
Transform complex data and information into compelling visual stories. Make your insights memorable and shareable with professionally designed infographics that educate and engage your audience.
- Custom infographic design
- Data visualization and interactive charts
- Process diagrams and flowcharts
- Timeline and milestone graphics
- Statistical graphics and comparison charts
- Information architecture and visual hierarchies
Illustration
Illustration
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Illustration
Add unique character and personality to your brand with custom illustrations. From conceptual artwork to functional icons, I create distinctive visuals that differentiate your brand and enhance communication.
- Custom illustration and artwork
- Icon sets and pictogram systems
- Character design and mascots
- Technical and instructional illustrations
- Spot illustrations for editorial use
- Vector graphics and scalable assets
AI-Powered Creative Tools
AI-Powered Creative Tools
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AI-Powered Creative Tools
Leverage cutting-edge AI tools to accelerate creative workflows and explore new visual possibilities. I integrate technologies like Midjourney, Runway, and other generative AI platforms strategically to enhance design processes while maintaining creative control and brand consistency.
- AI image generation (Midjourney, Stable Diffusion, DALL-E)
- AI video and motion design (Runway, Pika)
- AI-assisted photo editing and retouching
- Generative design exploration and concept development
- AI-powered asset creation and variations
- Hybrid workflows combining AI tools with traditional design
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Let's Create Something Exceptional Together
Discovery & Creative Brief
Discovery & Creative Brief
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Discovery & Creative Brief
We begin by understanding your project goals, target audience, brand guidelines, and desired outcomes. Through detailed discussion, I gather all necessary information about your vision, preferences, and requirements. Whether it's a single design piece or a comprehensive campaign, we establish clear objectives, define deliverables, outline timelines, and align on creative direction. This foundation ensures every design decision serves your strategic goals.
Research & Concept Development
Research & Concept Development
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Research & Concept Development
Based on the creative brief, I dive into research—analyzing your industry, competitors, target audience, and current design trends. I explore multiple creative directions through mood boards, visual references, and conceptual sketches. You'll see 2-3 distinct design concepts that each offer a unique approach to your project. We discuss the strategic thinking behind each direction, ensuring the design isn't just visually striking—it effectively communicates your message and engages your audience.
Design Execution & Refinement
Design Execution & Refinement
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Design Execution & Refinement
Once you've selected your preferred concept, I move into full design execution. Every element—typography, layout, color, imagery, and composition—is carefully crafted with attention to detail. You'll receive high-fidelity designs for review, and we collaborate through 2-3 revision rounds to refine the work. This iterative process ensures the final design exceeds your expectations while maintaining strategic effectiveness and visual excellence.
Finalization & Production Preparation
Finalization & Production Preparation
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Finalization & Production Preparation
After final approval, I prepare your designs for their intended use—whether print, digital, or both. For print materials, this includes setting up proper color profiles (CMYK), bleeds, crop marks, and ensuring all specifications meet production standards. For digital assets, I optimize files for web use, create responsive versions, and prepare social media-ready formats. You'll receive organized files with clear naming conventions and a brief guide explaining each format's purpose.
Delivery & Ongoing Support
Delivery & Ongoing Support
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Delivery & Ongoing Support
You receive all final files in the formats specified in our project scope—print-ready PDFs and optimized digital formats. I provide documentation on proper file usage and can coordinate with printers or developers if needed. Even after project completion, I remain available for questions, minor adjustments, or future design needs. Your success is my priority, and I'm here to ensure your designs work perfectly across all applications.
How much does graphic design work cost?
How much does graphic design work cost?
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How much does graphic design work cost?
Graphic design pricing varies based on project scope, complexity, and deliverables. Every project is unique, and I provide transparent, customized quotes tailored to your specific needs. During our initial consultation, I'll thoroughly understand your requirements and provide a detailed proposal that outlines deliverables, timeline, and investment required. This ensures you receive exactly what you need without paying for unnecessary extras.
How long does a graphic design project take?
How long does a graphic design project take?
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How long does a graphic design project take?
Timeline depends on project complexity and scope. Simple designs like social media graphics might take 1-3 days, while comprehensive projects such as magazine layouts, campaigns, or complete brand collateral can take 2-8 weeks. Key factors include the number of design concepts, rounds of revisions, content readiness, and approval processes. I'll provide a realistic timeline during our project kickoff based on your specific requirements.
How many revisions are included?
How many revisions are included?
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How many revisions are included?
Most projects include 2-3 rounds of revisions, which typically covers refinements to layouts, typography, colors, and other design elements. This iterative process ensures the final design meets your expectations. Additional revision rounds can be accommodated if needed. I find that clear communication and thorough briefing at the start usually means we nail the design within the standard revision rounds.
What file formats will I receive?
What file formats will I receive?
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What file formats will I receive?
You'll receive all necessary file formats for your specific use cases. For print projects, this includes print-ready PDFs and high-resolution formats optimized for professional printing. For digital use, you'll get web-optimized formats (JPG, PNG, SVG) and social media-ready sizes. I also provide a brief guide explaining which format to use for different applications, ensuring you can use your designs effectively across all channels.
Do you handle print production?
Do you handle print production?
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Do you handle print production?
While I focus on design rather than printing services, I prepare all files to be 100% print-ready with proper color profiles (CMYK), bleeds, crop marks, and specifications. I can also coordinate with your preferred print vendor or recommend trusted printing partners in Salzburg and Austria. If needed, I can manage the entire production process, liaise with printers, and ensure quality control from design to delivery.
How do you ensure brand consistency across different materials?
How do you ensure brand consistency across different materials?
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How do you ensure brand consistency across different materials?
Brand consistency is fundamental to effective graphic design. I work from your existing brand guidelines or help develop them if needed. This includes maintaining consistent use of logos, typography, color palettes, imagery styles, and design patterns across all materials. For ongoing projects, I often create custom design templates and systems that make it easy to produce new materials while maintaining perfect brand alignment.
Do I need to provide all content and images?
Do I need to provide all content and images?
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Do I need to provide all content and images?
Ideally, you provide content, copy, and images as you know your business best. However, I can help with various aspects of content creation: copywriting and content editing, professional photography art direction, custom illustration creation, stock photo research and licensing, and AI-assisted image generation. I can work with whatever content you have and help fill gaps where needed to ensure your design project succeeds.
Do you use AI tools in your design process?
Do you use AI tools in your design process?
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Do you use AI tools in your design process?
Yes, I strategically integrate AI tools like Midjourney, Runway, and others to enhance creative possibilities and accelerate workflows. However, AI is a tool that augments—not replaces—creative expertise and strategic thinking. I use AI for concept exploration, image generation, and asset creation, but every output is carefully curated, refined, and integrated with traditional design skills to ensure brand consistency, quality, and originality. The result is unique, high-quality design that maintains your brand's authenticity.
Elevate Your Brand with Professional Graphic Design
Contact me today to discuss your graphic design needs and discover how exceptional visual design can transform your brand communication and drive business results.

Hi, I’m Chris!
At my boutique design studio in Salzburg, we craft memorable brands and shape digital experiences that leave a lasting impression.